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Monitoring Your Website Performance

The rate at which internet users are growing is hilarious. Many organizations now run their business through coming up with their own websites. From the raised number of users, it is now an important thing for a firm to keep on checking its websites performance through website monitoring. Over the past years, web professionals have noticed that there are over 720 million cases of outrages in the world which happen in minutes and seconds.

Website monitoring is the process that ensured that many users can access and use a certain website all the time without errors in connection. It is used by many firms to ensure that there is uptime performance from their websites, and those end users are not frustrated from inaccessibility to information. Companies monitor websites by continuously checking on their server or uptime monitoring of a server so that it’s closely observed on its responses. Server downtime leads to a lot of losses for a business since many people prefer making deals online to avoid wasting time. The numerous web users from mobile devices require a company to be on its toes with their website.


When a website is down many people will m=complain in the media about the failure and will even not trust the quality of services offered by that company. Website monitoring is hence important as it helps in detecting errors in the functionality of a website and network problems. Companies that conduct uptime monitoring are able to detect errors in time. Normally there are companies to be hired more specifically to keep checking on other companies’ website activity. Monitoring helps gather extensive data on server downtime and errors, the frequency of the web visits and the loading problems. After analyzing the problems, they come up with optimized solutions to improve the website activity.

Website monitoring helps in noticing performance degradation, verify what customers experience, build a brand and a good reputation for the company and also advertise for the company. Website monitoring is a procedure that should happen all the time like uptime monitoring where you check on all the places including server, customer base, alerts, images, java scripts and also the email servers. Emails are out to customers all the time. Sometimes when the websites are too low clients will not waste time but will move on the active websites. This is a loss for the company. A website requires uptime monitoring such that any inactivity or server download is acted to immediately.

The activity of a website ranges from the time it takes to appear in the search engine; the HTTP, HTTPS, SSL and others are a component, but most website monitoring are dependent on the server activity. Uptime servers are likely to monitor the website for the duration of 5 minutes, one hour or even 12 hours. Servers that take long to monitor do not offer maximum output for website monitoring. Website monitoring can either be real user monitoring or uptime monitoring. Both can work as complementary for effective change.

Using Website Monitoring Tools To Track Uptime Is The Smartest Investment For Website Integrity

The worst nightmare for any website, blog or network administrator is the lack of connectivity for their end users. Essentially, when a website is down it can lose public trust, which can result in the abandonment of its services for the competition. As a result of the harsh realities of cyberspace, it is crucial for websites to maintain reliable server uptime and to decrease server downtime. Since it is impossible for humans to monitor the many intricate components that enable a website to remain active 24 hours a day, such as switches, routers and servers, the best solution is to use website monitoring tools to track the performance of a website and to monitor the end user experience.

Website monitoring tools make it possible for web masters to keep a pulse on the functionality of network-related nodes. The collection of data from website activity and its corresponding reports allow a web master to identify the server uptime ratio, which should always be at 99 percent or above. Uptime monitoring is the smartest solution that a web master can integrate into their network infrastructure. Consistent server uptime translates into keeping users happy by ensuring that are they are always able to connect to a website and to have access to its services. 




If a website is consistently demonstrating poor uptime, it is necessary to identify the source of the problem. In some cases, the culprit can be an overload on a website from the lack of an adequate amount of bandwidth to support a high volume of users. In other cases, it can be a reflection of insufficient services from a web hosting provider as a result of spam-laden servers or inferior backbone servers. In the latter scenario, web hosting companies can be held liable for the reimbursement of funds if the SLA agreement guarantees a certain amount of server uptime per day.

Furthermore, website performance monitoring helps in noticing performance degradation, verify what customers experience, build a brand and a good reputation for the company and also advertise for the company. Website monitoring is a procedure that should happen all the time like uptime monitoring where you check on all the places including server, customer base, alerts, images, java scripts and also the email servers. Emails are out to customers all the time. Sometimes when the websites are too low clients will not waste time but will move on the active websites. This is a loss for the company. A website requires uptime monitoring such that any inactivity or server download is acted to immediately.

When web masters are in the process of researching various options for monitoring their site they should select a monitoring service that has sufficient sensors to track internal, cloud-based and external activity. It is useless to exclusively monitor a website from within the confines of a firewall because the results may be skewed. The best way to ensure that a website is performing at a high level is to implement monitoring solutions that are able to accurately assess the performance of a website from an end user's vantage point.

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The Importance of Website Monitoring in 2016

About Website Monitoring

Simply put, website monitoring refers to the overall process of making sure that a website is doing what it should. This includes being online, loading the full and current version of the site, and functioning as the developer of the site intended. Site monitoring services provide companies with the security of knowing that their site will be accessible to users around-the-clock, thereby assuring that revenue is not lost because a site or server crashes.




Types of Monitoring

A site can be monitored in one of two ways: via internal or external monitoring. With internal monitoring, the website is reviewed from inside the business' firewall. External monitoring, however, looks at the way that the site performs on the internet as a whole. There are various sites offering website monitoring services, on a one-time basis or as a subscription service.

Practical Uses for Website Monitoring

Imagine an international site such as Amazon.com which functions entirely via online sales at all hours of the day. Their company needs dedicated team, constantly sending tests of speed, reliability, and uptime (the amount of time a site has been working and available) to assure everything is running smoothly. The same is true for a smaller business that takes in all of their leads from the web. If their website was to go down on a Friday, and nobody noticed until Monday morning, that lost revenue could have a vast impact for the company.

Experiencing downtime (users not being able to reach your site) on a continuous level also impacts user trust. For high-traffic sites, this can mean the difference between an end-user visiting one company's site or the other's.

Lastly, real users aren't the only ones impacted. Crawler "bots", such as Google, measure the amount of time that websites are down. Google is always trying to provide a service to its clients (the search engine users), via a great search experience. This means not displaying search results that lead to downed sites. Extended downtime can mean lower ranking in search engines, and less visibility for your organization. Website monitoring services can help prevent this headache by alerting you immediately - via email, phone, or text - when there is an issue. Often the issue is resolved by the time you've even seen the first notification, and the peace of mind it provides companies is invaluable.



How To Choose A Good Web Monitor

As an e-commerce site business, one of the most dreadful question you can ever find yourself confronting is how much would it cost if your site went down? It is a critical question and a key determinant of success online. It can be a terrible business practise to have a website that is always down.

It is thus imperative to have a web monitoring service to help keep your site up to standard. Website monitoring helps you in testing and verifying how your clients interact with your site. It provides the experience from different points of view and experiences. (Location and firewall).

IMPORTANCE OF MONITORING TO A WEBSITE OWNER

  • It helps in knowing how well a website is available online. It will help a website admin know what time the users can expect to find the site online and what its rating is. The rating should be a minimum of 9 5s rating. It means you should have a host who gives 99.999% uptime. It translates to only 6 minutes' downtime.
  • Monitoring helps you ensure that the downtimes are vastly minimised. It is done by choosing a better host and optimising your server to the market demands.
  • Monitoring a website can also ensure that the site is optimised to a particular traffic. Monitoring helps a website know exactly when they have a high traffic, where the users are from and what they want. With such information in mind, it is very easy to optimise the website to these conditions.

Uptime monitoring is a simple way to optimise your site. It leads to services tuned to the site and which users find highly convenient. It is thus important to choose a good uptime monitoring company carefully.

The website monitor should offer dashboards to help you in the process. These panels should provide a considerable degree of customizability and should be easy to understand. It should also provide an easy to comprehend and monitor metrics. The parameters used must be reasonable and cover basic needs.

Most website monitoring companies offer different products at different prices. It is important to choose a product that fits. It ranges from sophisticated monitoring for apps and websites to a simple system to monitor a blog.

A good web monitoring service provider should offer highly customizable reporting capabilities with a competitive pricing and be easily scaled. It is a choice you can't go wrong.



Website Monitoring Defined

TWebsite monitoring is a process that website hosts or webmasters use to test and verify that the users accessing a web site can ably interact with the site. The process is often put into use by online businesses to ensure that the customers they serve have access to their services like selling and buying goods, searching, checking an account balance and just simple searching. Therefore, your website monitoring ensures website uptime, functionality, and performance as is expected.

Companies that offer Website monitoring thus provide their customers the ability to regularly monitor their sites and observe the response. Website monitoring is usually done from different locations around the globe to a specific server. The purpose of doing Website Monitoring from different locations is to effectively detect issues relating to Internet functionality and thereby detect errors as they arise. These monitoring companies then report these issues, as they arise, either on reports, graphs or charts.


Whenever an error shows up, companies offering monitoring services send out alerts via SMS, email, phone or pagers. These alerts incorporate diagnostic information which includes network traceroute, a web page screenshot, a video of the failing website as it occurs, or a code capture of the web page. The relevance of these diagnostics is that they allow webmasters and administrators to efficiently correct the problems within the shortest time possible. Website Monitoring gathers a wide range of data on the website performance which is then analyzed for use to maximize the performance of the website.

Types of Monitoring

Local Monitoring; Monitoring was done within the data center firewall.
Global Monitoring; there are multiple test sites that have varied positions all over the globe. It tests on the websites uptime and spot issues arising from the internet. Global monitoring tests the actual user experience and thus is a measure of the impact a change would have on the end-users.

The purpose of Website Monitoring

Website Monitoring is very important to webmasters as it minimizes on the website downtime, the instances when a website is not available for access, and the website’s performance is maximal. Essentially, Monitoring covers many issues that if not checked, can hamper the functionality of a website for instance; network connectivity, database connectivity, computer resources and bandwidth. The measures commonly used for monitoring are response time and website uptime (availability). Other units are the website’s reliability and consistency. The measure of a site’s reliability and consistency under a varied amount of traffic is called load testing.

Monitoring assists in benchmarking the site against the performance of other sites. The essence of this purpose is to determine the profitability of a website.

Another important function of website monitoring is its use as an accountability tool of the webmasters to their service-level agreement. A huge number of webmasters provide 99.9% uptime guarantee and whenever their website underperforms, the owner of a site is eligible for refund for the excessive downtime. The refund is only workable as per the terms of service of the web host. 



About Us


Nitrogen is a tech collaborative that’s main goal is to help educate the public on how to effectively manage
and monitor their website to ensure the highest level of uptime while minimizing downtime.

As an education-oriented organization, our content is all free to read and access on this site.
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